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Arielle Feger

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    Specialty Food Association

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Arielle Feger's Achievements

  1. The SFA is hosting another regulatory update webinar on Thursday, October 21 at 1 p.m. ET. As allergen-friendly or allergen-free products are increasingly popular among consumers, undeclared allergen recalls remain the number one source of food recalls in the US. While most food companies believe they have allergen labeling "down pat," many are unfamiliar with the exceptions and ins and outs of the Food Allergen Labeling and Consumer Protection Act. Join Jeni Lamb Rogers as she leads a discussion of the nuances of allergen labeling, labeling of sesame as an allergen, Gluten-free labeling, allergen-friendly, and shared facility claims. This webinar is free for members and $19 for non-members. Register now.
  2. The SFA is hosting the first in a series of three Maker Prep webinars on Thursday, October 14 at 1 p.m. ET. Why are some companies beloved by consumers while others fight to be remembered? What makes a brand resonate with consumers – and investors? And, what exactly is a brand anyway? Can you market on your product attributes or do you need something more? Join creative agency Moxie Sozo as we delve into the importance of creating a compelling and authentic brand. This series is free for members. Non-members can purchase all three webinars in the series for $50, or purchase just this one a la carte for $19.
  3. The SFA is hosting the final installment of a three webinar Maker Prep webinar series on Thursday, December 9 at 1 p.m. ET. In this, the third webinar in our Branding series, you’ll learn the fundamentals of specialty food packaging design with Andy Kurtis, Creative Director of Buttermilk Creative. Andy will focus on how to translate your brand into a design and he’ll also cover some technical content on compliance with labeling laws. This series is free for members. Non-members can purchase all three webinars in the series for $50, or purchase just this one a la carte for $19.
  4. The SFA is hosting the second of a three webinar Maker Prep webinar series on Thursday, November 11 at 1 p.m. ET. How do you create a memorable brand? What role does the consumer play in your decision making? And, how do you make sure your brand stands out in a crowded competitive set? What measures can you set to ensure continuity and growth in the future? Discover the building blocks to creating an authentic brand expression in this insider's session with creative branding house, Bright. This series is free for members. Non-members can purchase all three webinars in the series for $50, or purchase just this one a la carte for $19.
  5. The SFA is hosting the first in a series of three Maker Prep webinars on Thursday, October 14 at 1 p.m. ET. Why are some companies beloved by consumers while others fight to be remembered? What makes a brand resonate with consumers – and investors? And, what exactly is a brand anyway? Can you market on your product attributes or do you need something more? Join creative agency Moxie Sozo as we delve into the importance of creating a compelling and authentic brand. This series is free for members. Non-members can purchase all three webinars in the series for $50, or purchase just this one a la carte for $19.
  6. The SFA is hosting another In the Know webinar on Thursday, October 28 at 1 p.m. ET. In this webinar, Jack Acree of Saffron Road will talk about price increases, when to act, and how to make it stick. He’ll help listeners understand how the costs are impacting makers, how to institute a price increase effectively through good communication, and how to understand how much of a price increase is feasible. This webinar is free for members and $19 for non-members. Register now.
  7. The SFA is hosting another regulatory update webinar on Thursday, October 21 at 1 p.m. ET. As allergen-friendly or allergen-free products are increasingly popular among consumers, undeclared allergen recalls remain the number one source of food recalls in the US. While most food companies believe they have allergen labeling "down pat," many are unfamiliar with the exceptions and ins and outs of the Food Allergen Labeling and Consumer Protection Act. Join Jeni Lamb Rogers as she leads a discussion of the nuances of allergen labeling, labeling of sesame as an allergen, Gluten-free labeling, allergen-friendly, and shared facility claims. This webinar is free for members and $19 for non-members. Register now.
  8. In this edition of Specialty Food, we profile the dozen up-and-coming entrepreneurs named to our fifth annual 12 Under 35: Breakout Talent to Watch list and delve into consumer purchasing behavior from the Specialty Food Association’s Today’s Specialty Food Consumer report, 2021-2022 edition. As we approach the winter holidays, Specialty Food asked retail buyers for their recommendations for foods to help revelers make merry and hiring managers to share their staffing strategies as they face their busiest season amidst a labor shortage. More highlights from the fall issue: Specialty Food Maker: This section, that includes topics and business news to help producers and suppliers build their operations and stay prepared for challenges, features “Defining the Right Performance Metrics for Your Business,” “Maker Q&A: Engaging Influencers,” and “Regulatory Update: The Patchwork of CBD Regulations Continues.” Category Spotlight: “Sweet Escape” From premium indulgences to inexpensive treats, consumers are seeking out chocolate and other confectionery for adventure, comfort, and flavor. Cheese Focus: “Spain, Off the Beaten Path” Exposing consumers to lesser-known Spanish cheeses is one way for specialty retailers to stand out. Start reading now.
  9. Join the SFA for another Regulatory Update webinar on Thursday, September 23 at 1 p.m. ET. In August, the US Food and Drug Administration denied two New Dietary Ingredient (NDI) applications submitted by major CBD manufacturers, Charlotte's Web and Irwin Naturals. Join attorney Jeni Lamb Rogers as she discusses the significance and implications of these NDI denials and what it means for the future of CBD in food and beverage. This webinar is free for members and $19 for non-members. Register now.
  10. The Specialty Food Association wants to know how we can better serve you as a valued member. Please take this short, 5-minute Member Survey and tell us how we're doing and how we can help you grow your business. Knowing your time is important, at the end of the survey you will have the option to enter a drawing for one of five $100 gift cards. Thanks for participating!
  11. We are reaching out to all members who may have been affected by Hurricane Ida. We hope you and your families are safe! The Specialty Food Association is here to support you. We can help you notify the trade about your status through SFA News Daily. Please let us know if you have been impacted by the flooding by contacting Membership@specialtyfood.com or reaching out to us on Facebook or Twitter.
  12. Did you know that the SFA now has an app that covers the latest news, trends, and products? The app, which is updated daily, is available online and on your mobile device. SFA Feed brings you features and trends, new product introductions, video and audio recordings, and the digital edition of the award-winning SFA Specialty Food magazine. Download SFA feed on the iOS App Store or Google Play, or access the web version at feed.specialtyfood.com.
  13. Join the SFA for another Regulatory Update webinar on Thursday, September 23 at 1 p.m. ET. In August, the US Food and Drug Administration denied two New Dietary Ingredient (NDI) applications submitted by major CBD manufacturers, Charlotte's Web and Irwin Naturals. Join attorney Jeni Lamb Rogers as she discusses the significance and implications of these NDI denials and what it means for the future of CBD in food and beverage. This webinar is free for members and $19 for non-members. Register now.
  14. Join the SFA for another installment of its In the Know webinar series on Tuesday, November 9 at 1 p.m. ET. As your specialty food company emerges from the pandemic, what actions will you be taking to accelerate growth in the next – 6 to 18 months? Join Chasm Institute's Michael Eckhardt and Andrew Green for an interactive webinar focused on practical steps your business can take today to "score / prioritize / execute" the highest-probability opportunities to innovate and drive your company's profitable growth 2022 and beyond We’ll cover: The 3 crucial questions that need to be answered ASAP in order to accelerate your business growth The most frequent –- and costly –- mistakes food companies make in their target market strategies - and the analytics and tools to avoid them How to assess the risks of implementing your go-to-market strategy - and key steps to minimize these threats and hazards This webinar is free for members and $19 for non-members. Register now.
  15. Here’s your chance to compete in Fast Pitch Friday where SFA members make their quick sales pitches for a panel of judges! Fill out a brief application and we’ll invite as many makers as we can to compete in a friendly, fast-paced pitch-off! We’ll have industry-expert judges ready to listen and provide feedback on pitches, and the whole audience will vote for their favorites. The winner will get a promotional package from SFA so that your products get even more buzz! Application is due by MONDAY, 9/13 so apply now!
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