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  • Apr 13
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    [BUYERS' MARKET] Diversity Buying: How it Works

    Supplier diversity is an important strategy for retailers and distributors, focusing on the inclusion of small businesses and businesses owned by minority and underrepresented groups in their buying plans. Join us for this informative panel featuring retail and distribution perspectives on how diversity buying works and how it can work for your business.  

  • Apr 20
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    [IN THE KNOW] Anatomy of a License or Strategic Partnership Agreement

    Thursday, April 20th @ 1pm ET As a specialty food company, you’ll likely have opportunities to work with partners, and a license agreement or a strategic partnership agreement is crucial. Before you jump in, you need to understand your rights and be prepared to face potential legal pitfalls. This presentation will shine light on important elements including intellectual property, quality cont

  • Apr 25
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    [IN THE KNOW] Channel Strategy: Selling to Convenience Stores

    Convenience is an incredibly important channel for specialty food makers. Michael Sears has vast experience working with convenience buyers, and he’ll share his insights and tips on what convenience buyers are looking for in a product, how to decide if the channel is a good fit for your product type, and how to take the first steps.   

  • Mar 04

    Get reposted on Instagram!

    What is #SFAMemberMonday? Every* Monday, SFA Members have the opportunity to get reposted on SFA's Instagram story! So, how exactly do you participate? See below:  Follow @specialtyfoodassociation on Instagram  Tag @specialtyfoodassociation on your Instagram post and/or story Hashtag #SFAMemberMonday on your Instagram post and/or story SFA will receive your not

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  • Upcoming Events

    • 01 April 2024
      5  
      What is #SFAMemberMonday?
      Every* Monday, SFA Members have the opportunity to get reposted on SFA's Instagram story!
      So, how exactly do you participate? See below: 
      Follow @specialtyfoodassociation on Instagram  Tag @specialtyfoodassociation on your Instagram post and/or story Hashtag #SFAMemberMonday on your Instagram post and/or story SFA will receive your notification and repost you on their Instagram story  *Note: #SFAMemberMonday posts are not reposted on holidays. 
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