The SFA Blog

One of the reasons SFA turned its Trendspotter panel into a year-round effort beyond the Fancy Food Shows was so we could report on the trajectory of its predictions. In addition to our quarterly reports in Specialty Food Magazine , in this new, recurring blog post, I’ll be sharing news related to the trends identified by our Trendspotters—a look at ... more
Posted by Denise Purcell on The SFA Blog Oct 31, 2018 11:00 AM EDT
Rachel's Photo
When it comes to social media marketing, many brands often stick to the major players—Facebook, Instagram, LinkedIn, and Twitter. With Facebook and Instagram reigning supreme in the food industry, it’s easy to automatically narrow in on those platforms, and ignore the rest. Yet, Pinterest has become the dark-horse platform that all brands need to ... more
Posted by Rachel Gramuglia on The SFA Blog Oct 23, 2018 10:31 AM EDT
At each Fancy Food Show, the Specialty Food Association broadcasts SFA News Live, talk-show–style interviews with industry trailblazers, icons, disruptors, and other experts, held throughout show days. The segments run on as well as social media, and are available after the shows here . Topics span the length of the food system, ... more
Posted by Denise Purcell on The SFA Blog Oct 8, 2018 11:30 AM EDT

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