Pandemic-influenced consumer and food trends

[Denise Purcell]

In the recently released State of the Specialty Food Industry research, we interviewed members of the supply chain about COVID’s ongoing impact. Among shifts they are seeing in consumer behavior and food trends are things like home cooking continuing, prepared foods growth, plant-based, and values-based shopping especially for products made by Black, female, or other diverse founders. What pandemic-influenced trends are you seeing in your business?

[Amanda DeVries]

1 hour ago, Denise Purcell said:

In the recently released State of the Specialty Food Industry research, we interviewed members of the supply chain about COVID’s ongoing impact. Among shifts they are seeing in consumer behavior and food trends are things like home cooking continuing, prepared foods growth, plant-based, and values-based shopping especially for products made by Black, female, or other diverse founders. What pandemic-influenced trends are you seeing in your business?

Definiltey more e-commerce. Here in Canada, shipping costs have the barrier to fully adopting an online platform, but the pandemic forced businesses to figure it out on the fly. Since in some cases the only way their loyal customers would be able to procure their products was to buy online and have it shipped, so many businesses stepped up to the challenge!