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  • Upcoming Events

    • 27 September 2021 02:00 PM Until 08 October 2021 08:00 PM
      The Specialty Food Association will be hosting Fancy Food 24/7, a digital show featuring domestic and international product showcases and educational programming. Direct product sales will be possible through our Infinite Aisle platform.  Learn more.
    • 06 October 2021 Until 07 October 2021
      To succeed in the specialty food business, you need a great recipe. An outstanding brand. A motivated team. And a lot of knowledge. Complete this two-day intensive workshop with SFA, and you’ll have the tools you need to take the next steps.
      Learn about key topics like pricing, selling, understanding the specialty food consumer, trade promotions, and much more!
      The price for SFA members is $99 and $199 for non-members. (Special discount for new SFA members -- email education@specialtyfood.com for details!)
      Wednesday, October 6 and Thursday, October 7, 1:00 pm - 6:00 pm ET with an optional chat session from 6:00 - 7:00 pm ET Wednesday, October 6
      Sponsored by: Zipline Logistics
    • 09 November 2021 06:00 PM
      Join the SFA for another installment of its In the Know webinar series on Tuesday, November 9 at 1 p.m. ET.
      As your specialty food company emerges from the pandemic, what actions will you be taking to accelerate growth in the next – 6 to 18 months? 
      Join Chasm Institute's Michael Eckhardt and Andrew Green for an interactive webinar focused on practical steps your business can take today to "score / prioritize / execute" the highest-probability opportunities to innovate and drive your company's profitable growth  2022 and beyond 
      We’ll cover:
      The 3 crucial questions that need to be answered ASAP in order to accelerate your business growth The most frequent –- and costly –- mistakes food companies make in their target market strategies - and the analytics and tools to avoid them How to assess the risks of implementing your go-to-market strategy - and key steps to minimize these threats and hazards This webinar is free for members and $19 for non-members. Register now.
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