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  • International Companies: Want to sell in the U.S.? We can help!

    Gretchen VanEsselstyn

    Breaking into the U.S. market has never been easy – and the FSMA and FSVP regulations passed in recent years have made it even tougher. As you begin to think about selling in the U.S., you’ll need to make some key decisions about whether to work with an importer, start your own entity, or get in business another way. And once you’re in the market, you’ll need to understand how business is done here. SFA can help you get started down the path that’s best for you and your products.

    In our online seminar Passport to Success taking place September 1 and 2, you’ll learn from Ron Tanner and Michael Sas, two seasoned experts with deep knowledge of how to help brands succeed. Over the 6 hours of interactive sessions, they’ll cover how to sell and distribute products in the U.S. how to market and promote your brand, including trade shows like the Fancy Food Show; and how to ensure that you’re in compliance with U.S. law and import regulations. You’ll have plenty of time to ask questions as well.

    You’ll also have the opportunity to meet and interact with your classmates right here in our SFA Community Hub. We’ll have a private group where you can continue the conversation and follow one another as you continue your journey to success in the United States.

    If you have any questions about whether Passport is right for you, please email us at education@specialtyfood.com.


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