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  • September Digestif of SFA Updates is Available


    SFA members--see below for the September edition of The Digestif, a monthly digest of upcoming SFA events, programs, and deadlines.

    Shows & Events


    Viva Fancy Food!
    The Specialty Food Association’s (SFA) Winter Fancy Food Show returns to Las Vegas January 15-17, 2023. The 2023 Show will be in the Las Vegas Convention Center’s larger West Hall. As the largest B2B specialty food industry event in the Western United States, the Winter Fancy Food Show is your destination for innovation, insights, and business opportunities. Click here to learn more.

    Member Benefits & Updates

    We want you to get the most out of what the SFA has to offer!
    In order to provide you with benefits tailored to your business, we need the most up to date information on file.  This Business Life Cycle Survey will only take ONE MINUTE of your time to complete. Your response will help us put together the right mix of products and services to ensure your success. 

    The SFA Leadership Awards are back at the Winter Fancy Food Show! Entries for the 2023 Leadership Awards nomination process will open soon. Stay tuned for more information to come!


    Products, Resources & Tools

    Get Ready for the Winter Show on SFA Product Marketplace!  
    Has your company launched new products since the last time you updated your Product Marketplace showroom? Now would be a great time to add them as the Winter Fancy Food Show will be here before you know it! Log in and update your products now.

    Learning Center
    Find resources including directories of co-manufacturers, business service companies, distributors, and more.


    Online Education 

    With three different webinar series, SFA has something for you. Interested in the basics? Check out Maker Prep. Looking for the latest on rules and regulations? Regulatory Update can help. Curious about pricing, trends, and issues affecting business? In the Know has got you covered. View recent webinars from these series on demand in our Learning Center. Each webinar includes slides and a recording, so you can watch whenever is best for you.


    News & Research Updates

    The State of the Specialty Food Industry, 2022-2023 Edition
    The State of the Specialty Food Industry and 10-Year Category Tracking and Forecasts helps you make data-driven decisions for your business. Purchase this comprehensive research that explores where the market is today and the opportunities and challenges it faces. SFA Members get a discounted price of $499.  Click here to purchase.


    Community Sharing & Observances

    Have an Instagram? Let's follow each other. Every Monday SFA Members participate in #SFAMemberMonday. Tag @specialtyfoodassociation and hashtag #SFAMemberMonday on your Instagram post or story, and we'll repost you on our Instagram story! 

    SFA Members: Tell Us Your Story
    Every Specialty Food Association member has a unique story, set of challenges, and successes to celebrate. And we want to hear about it!
    We’re collecting our members’ stories to share on our Community Hub and in other content platforms like SFA News Daily, the SFA Feed app, or the SFA’s podcast, Spill & Dish.
    Help others by sharing your experiences in the specialty food industry! To participate, sign into the Community Hub and then go here to answer some brief questions. 

    Diversity, Equity & Inclusion

    September 15 starts National Hispanic Heritage Month. Observances: Labor Day (5), Patriots Day (11), Mexican Independence Day (16), and Rosh Hashanah (25-27). 


    Small Bites

    With so much information coming at us from screens of all sizes, we've packaged bite-size bits of information that can be easily consumed. Click below for SFA offerings.


    product marketplace

    Product Marketplace: SFA’s Product Marketplace makes discovering, networking, and connecting so easy. Learn about this exciting Member benefit.


    learning center

    Weekly Webinars: Created to help our Members build their businesses, learn from experts, and create long-term solutions


    news & trends

    SFA Feed: An industry newsfeed app that puts the latest from across specialty food right on your mobile device.



    SFA Community Hub: Explore, ask questions, and connect with others in the specialty food industry.



    Virtual Share Groups: Spaces for mentorship, shared resources, and connections needed to support Members.


    product marketplace

    Diversity, Equity & Inclusion: Our product marketplace makes it easy to filter & find minority-owned businesses.  


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